• project #5

    Lipton Social Playground Ad

  • Lipton Tea brand had a number of activities and platforms across the web and Red Keds Creative Agency came up with an idea of creating an aggregated platform for all Lipton fans to get updates on new activities and convert virtual in-game currencies gained by players to real gifts.

  • Credits

    Client: Unilever Russia
    Agency: Red Keds
    Development: Studio Smarthead
    Art Direction, Design: Ilya Sizov
    Idea, Copywriting: Danil Morozenko
    Motion Design: Mishin Petr

  • What I've done

    Project Management
    UX/UI Design
    Game Design
    Quality Assurance